Hear it Anywhere! 
            
          Anywhere, anytime 
            and as often as you want! 
            
          
            
              By Doug Boilesen 2018 
              To hear recorded sound anywhere, 
                anytime and as often as you wanted one was enjoying the essence 
                of the wonder of the phonograph and its revolution of recorded 
                sound. Ephemeral sound had been captured and its phonograph advertisements 
                presented seemingly limitless boundaries for where it could be 
                heard. Later ads would also expand its scope by promoting its 
                recorded voices as immortal.  
              The earliest models Columbia and 
                Edison home phonographs were designed with lids and cases like 
                earlier sewing machines and the similiarity between the sewing 
                machine and the phonograph was often noted in early descriptions 
                of the Phonograph. See Phonographia's Phonographs 
                and Sewing Machines for more about that connection. 
                
                
              1895 Columbia Graphophone 
                Model N 
                
                
              Edison Home Phonograph 
                Model A Circa 1901 (Courtesy of TechnoGallerie) 
        
              Hear it Anywhere! 
              The following ads are focused on 
                the promotion of the phonograph's portability and its "anywhere" 
                functionality.  
              Locations advertised as potential 
                listening spots for consumer phonographs included the home, on 
                the porch, in the garden; on the farm, at the summer home; in 
                the country, in the hills, in the mountains, by the sea; on vacation, 
                by the campfire, by the lake, by the fishing stream; on a boat, 
                canoe, houseboat, or yacht. Countless locations seemed to match 
                the phonograph's innumerable repertoires. 
              After the introduction of the Victrola 
                and the phonograph industry's other furniture models, the table 
                top and portable phonographs would continue to be seen in advertisements 
                showing the the 'anywhere' possibiities. 
             
            
           
           
              
              
            Hear it "right 
              on your porch among the cooling breezes..." - Munsey's Magazine, 
              1904 
              
              
            Music in Camp, Frank 
              Leslie's Popular Monthly, 1902  
              
              
              
            Have one at your summer 
              home for pleasant evenings, Country Life in America, 1905 
              
              
            RPPC Picnic c.1900 
              with Edison Phonograph, Reynolds Grove, RI (Katskillkat) 
              
              
            "No matter where 
              you go, you can transport a veritable theatre with you." The 
              Metropolitan Magazine, 1906  
              
            "Ideal for 
              the Garden -- Houseboat -- or Yacht". 
              
            The Graphic 
              Summer Number, 1907 
              
            
              
             
              
            May 30, 1908 River 
              Parade with Gramophone in middle boat 
              
              
            The Edison 
              Phonograph Monthly, September 1907 
              
              
            The Phonogram, December 1900 
              
              
              The Edison Phonograph Monthly, 
              September 1907 
              
             
              
            "Home, Clubhouse, 
              Yacht, Camp..." The Talking Machine World, July 1908 
               
              
              
             
           
            
              "At home or in our summer retreat" 
                Summer Time is Victor Time, The Talking Machine World, 
                July 1910 
                
              
                The Phonograph 
                  as an Adjunct to Railroad Travel 
               
               
                 
                  It is said that one of the 
                    western railroad lines, running from Chicago to the coast, 
                    has added a Phonographic equipment to its library and 
                    observation coach. Records of the best orchestral and operatic 
                    music now regale the passengers who care to listen, and while 
                    speeding across the prairie at a mile-a-minute clip, one can 
                    hear the greatest operatic stars in the world singing their 
                    favorite numbers. Two performances are to be given daily, 
                    at stated hours, the matinees consisting of lighter music, 
                    the evening program of operatic selections. Travel in these 
                    days of enterprise is becoming a delight instead of a nightmare. 
                    - The New Phonogram,  February 
                    1910 
                 
               
                
              
              Take a Victrola 
                with you... 1913 
              
             
           
           
              
              
            "Find a shaded 
              spot and listen with comfort..." The Talking Machine World, 
              July 1915 
              
              
            Columbia Grafonola 
              - "Portable, compact, easy to stow anywhere in the car." 
              The Automobile, June 1916 
              
              
             Portable 
              Grafonolas for Vacationists. The Talking 
              Machine World, July 1918 
              
              
            The Talking 
              Machine World, August 1923 
              
           
          
  
            Columbia Graphophone 
              at the campfire, 
              Country Life in America, 1915 (PM-2009A) 
              
               
              "Music for camp and cottage" 
              - Domestic Talking Machine, The Talking 
              Machine World July 1917 
               
              
            The Columbia Grafonola 
              "Music Wherever You Go" - The Ladies' Home Journal, 
              1920 
              
             
              
            "Take Music Wherever 
              You Go" The Ladies' Home Journal, 1919 
              
              
             
            RPPC May 9, 1919 
               
               
              
              
            The Columbia Grafonola 
              "Vacation Model" - The Delineator, 1920 
              
              
            Roof of an apartment 
              building with Victor Talking Machine and records, ca. 1919 
            "Living on Skyscraper," 
              ca. 1919 Library 
              of Congress - Photo by Bain News Service, N.Y.C. 
              
              
                
             
            The Portola - Perfect 
              for Outings, The 
              Talking Machine World, 
              August 1920 
               
               
              
              
            "Good Music, Anywhere, 
              Anytime!" The Saturday Evening Post, 1923 
              
              
            Brilliantone 
              Needles for The Ideal Vacation, The Talking 
              Machine World, June 1923 
              
              
            The Sonora Portable - "a piece 
              of luggage that round the world travelers will covet." 
            The Talking Machine World, 
              April 15, 1927 
              
              
            "You must have 
              a Portable for your holidays this year" - Punch, 1929 
               
               
               
              
                
            Listening to music 
              in Russia, circa 1935  
              
              
             
            "Take music with 
              you on Your Vacation," RCA Victor, 1939 
              
              
            1962 Phillips Auto-Mignon 
              MK60 45 RPM Record Player designed for cars (radiomuseum.org) 
             
               
               
              
                
            Best Buy 2020 POS Display 
              for Sony Portable Speakers - Bring them anywhere! 
              
               
               
               
             
              
              
            For more advertisements 
              of portable phonographs see PhonoAds 
              - Portable Phonographs 
              
               
             
               
              
              
             
               
                
                Phonographia 
                  
               
             
           
            
         
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